In collaboration with Instant Crush Creative, Enamoured Iris produced two television commercials for Phillip Island Tourism.
Complemented with paid social advertising, the commercials targeted two Victorian audience segments, Young Adults (aged 25 – 35) and Young Families (aged 35 – 45).
From penguin viewing to speedboat riding, the commercials recreated the diverse experiences available on the island while appealing to the unique interests of each segment.